Global Research Partnership

Written By Johanna Viio

Fixmeapp Announces Global Research Collaboration on Ethical, Preference-Aware AI

At Fixmeapp, we’re not building AI that captures attention; we’re building systems that understand it.

Today, we’re proud to announce a new research collaboration focused on creating preference-aware and ethical AI systems that align with real human intent, without compromising user privacy.

This effort brings together:

  • Senior researchers in AI, privacy, and data governance

  • Contributors across Sweden, Asia, and South America

  • Experts with backgrounds from Wibson, KTH, MIT-affiliated research networks, and leading global universities

Together, we’re exploring:

  • Context-aware, user-first AI models

  • Emotionally aligned decision-support layers

  • Ethical data economy frameworks

  • User-owned consent and control architectures

Unlike traditional engagement-driven platforms, we’re designing systems that make better decisions, grounded in intent, context, and well-being.

This work will directly shape how we scale Fixmeapp’s AI systems in 2026 and beyond, ensuring that the future of booking and service discovery stays human, responsible, and empowering by design.

The future we believe in isn’t just ethical, it’s personal. And it starts now. Read more about our research here.

Johanna Viio
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